Or less is more. That is the approach we take when preparing the perfect cup of coffee. Our time and energy go into the many aspects of quality that make a memorable drink for every customer that walks through our doors.
It is relatively easy to make a good cup of coffee, but we don’t believe that is good enough. We drink the coffee also, so we want to create drinks that we label “amazing” all day long. We believe that the effort expended in selecting, roasting, and preparing these mind-blowing coffees is worth the extra effort. We also believe that the customer must agree that the effort was worthwhile as evidenced in their drink. With a renewed focus on creating the most amazing cup of coffee, we are proud to NOT drown it in a quart of milk. We believe that coffee must be brewed (whether drip or espresso) to highlight its many facets of flavor and texture. In this focus we believe it should be enjoyed in smaller quantities than the “big gulp” sizing you find at other coffee companies. We are not judging other companies, we are stating that we have a different focus and don’t choose the same path.
The decision may not make us the most popular among the masses, but our hope is that it will earn the respect of the people whose passion is in the details.
Much like wine, we don’t drink coffee for the buzz, we craft it as an art.
We hope you can appreciate our passion and enjoy the resulting beverage.
